Welcome to Blue Edge Business Solutions

Your gateway to growth

Our cutting-edge strategies and proven results in lead generation and brand growth make us your ideal partner in achieving marketing success.

See our case studies

Case Study 1

Revolutionizing Lead Generation for Solar Energy Installers

Dive into our successful lead generation campaigns for a solar energy installation company. Utilizing Facebook’s robust platform, we’ve mastered the art of capturing high-quality leads.

Campaign Insights:

Campaign 1: Achieved 853 on-Facebook leads with a cost-effective strategy, reaching over 272,000 potential customers.
Campaign 2: Generated 164 on-Facebook leads, reaching nearly 191,000 people, showcasing our ability to adapt and optimize.

Ad performance dashboard displaying results, reach, impressions, and cost per result for lead generation campaigns targeting solar energy installation, emphasizing Facebook's advertising effectiveness.

Objectives & Strategy:

Our primary goal was to generate top-notch leads for solar panel installations. We achieved this through a meticulous focus on conversion-optimized ads and an efficient bidding strategy that highlighted the benefits of solar energy.

Case Study 2

Fueling Growth for an Online Pet Grooming Retailer

Join us as we explore our journey with an online pet grooming retailer seeking to amplify their online presence and sales.

Strategy Unveiled:

Event-Driven Campaigns: Targeting specific demographics and behaviors for maximum impact.
Top of Funnel Campaigns: Broad targeting to attract new customers and raise brand awareness.
Retargeting Campaigns: Focused on converting users familiar with the brand.

Achievements:

Retargeting Success: An impressive ROAS of 92.36 for website purchases.
Financial Triumph: A substantial revenue of $32,872.86 generated from an ad spend of just $438.15.
Overall Impact: An average ROAS of 68.04 across all campaigns, highlighting our effective marketing strategies.

Ad performance dashboard showcasing ROAS of 68.04, 68 purchases, total purchase amount of ,872.86, and amount spent of 3.15, illustrating effective marketing strategies for online pet grooming retailer.

Case Study 3

Maximizing Lead Generation for New Jersey Home Services Campaign

This case study focuses on a targeted lead generation campaign for a home service business in New Jersey. The campaign was designed to capture qualified leads through a social media platform using a strategic bid approach to maximize volume.

Campaign Details

Location: New Jersey
Budget: $33.00 Daily
Results: 283 On-Facebook Leads
Reach: 29,503
Impressions: 76,832
Cost per Result: $15.60

Campaign performance metrics for New Jersey home service lead generation: 283 results, 29,503 reach, 76,832 impressions, .60 cost per result.

Objective

The campaign's objective was to leverage social media's targeted capabilities to generate high-quality leads for a home service business. By focusing on the New Jersey area, the campaign aimed to attract local homeowners interested in home improvement services.

Strategy

A daily budget of $33.00 was set with a bid strategy aimed at achieving the highest volume of leads. This indicates a focus on maximizing lead intake over other metrics such as reach or engagement. The "7-day click or 1-day view" attribution setting was employed to accurately track and attribute leads to the campaign within a short conversion window.

Execution

The ad set was targeted geographically at the New Jersey area, ensuring that the leads were relevant and had a higher likelihood of conversion due to proximity. The campaign utilized the platform's on-Facebook lead generation forms, which allow potential customers to express their interest without leaving the social media environment.

Results

The campaign successfully generated 283 leads within the New Jersey area, indicating a strong interest in the home service business offerings. The cost per lead was maintained at $15.60, which suggests a balanced approach between budget management and lead quality. Roughly $45 under expected target.

Analysis

The reach of 29,503 and the impression count of 76,832 shows that the campaign had a good penetration rate within the target market. The cost per lead suggests that the campaign was relatively efficient, considering the specialized nature of home services and the potential high value of each lead.

Casey

What is there to not say about these guys!? We are so happy with the way our website turned out, Federico worked tirelessly with us to get it just right. We are not the easiest or quickest to work with but they were so patient with us and helped guide us to what would best suit our needs. I'm just sorry it took me this long to write this review. We would absolutely recommend Blue Edge to anyone who is looking to build a website, grow marketing communications, and wants the best to help their business grow. Thank you to Federico and the crew at Blue Edge for the work you did with us, we hope to continue our business with you.

Randall

We needed someone to setup a website for the entire judicial circuit quickly. We were scrambling to get on line and provide new services for the courts during the Covid 19 pandemic. Blue Edge Business Solutions had us up and running in no time at all. They showed us how to modify the courts schedules and gave us the ability to stream hearings since the courts were closed to the public. Very professional service, quickly available and very responsive.

Anthony

I have been working with this team for a year now (its June 2019), and I would highly recommend them to any of my friends, family, or audience. Federico stays true to his word, gives amazing advice that isn't easily found by random google searches, and provides continued support in a timely manner.

About Blue Edge Business Solutions

Blue Edge Business Solutions, located in Savannah, GA, is a dynamic marketing agency known for its exceptional expertise in digital marketing and advertising services. They are dedicated to providing excellence in every project, big or small, ensuring client satisfaction is at the core of their approach. With a focus on continuously optimizing and fine-tuning marketing strategies, they utilize behavioral data collection to enhance future campaigns. Their team comprises experts in various fields, including web development, graphic design, social media management, and more, all working towards helping businesses achieve sustainable and meaningful relationships with their customers.

Website

Our clients

FAQ’S

What services does Blue Edge Business Solutions offer?

Blue Edge Business Solutions specializes in a range of digital marketing services designed to help businesses grow online. Our offerings include Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, social media marketing, email marketing, and website design and development. We tailor our strategies to meet the unique needs of each client.

How can Blue Edge Business Solutions help my business?

Our goal is to enhance your online presence, increase your website traffic, and improve your conversion rates. By implementing targeted digital marketing strategies, we help your business reach its potential customers more effectively and efficiently, leading to increased sales and brand awareness.

Why choose Blue Edge Business Solutions?

We are dedicated to delivering measurable results and personalized service. Our team consists of experienced professionals who stay up-to-date with the latest digital marketing trends and technologies. We pride ourselves on our transparency, reliability, and commitment to our clients’ success.

How do I get started with your services?

Getting started is simple. Contact us through our website or give us a call to schedule a consultation. During this initial meeting, we’ll discuss your business goals, challenges, and expectations. From there, we’ll develop a customized digital marketing plan tailored to your business needs.

Can Blue Edge Business Solutions provide services to businesses outside of Savannah?

Yes, while we are based in Savannah, we serve clients across the country and globally. Our team is equipped to work with businesses in various industries, regardless of their location, to help them achieve their online marketing objectives.

How do you charge for your services?

Our pricing is based on the scope of the project and the services required. We offer competitive rates and will provide a detailed proposal after our initial consultation. Our goal is to deliver high-value services that fit within your budget and provide an immediate return on investment.

How long does it take to see results from your digital marketing efforts?

The time frame to see tangible results can vary depending on several factors, including the competitiveness of your industry, the current state of your online presence, and the specific strategies implemented. Generally, clients begin to see noticeable improvements within 1 to 2 months.

Do you provide reports or updates on the progress of our campaigns?

Absolutely. Transparency is a cornerstone of our service. We provide regular reports and updates on your campaigns’ performance, including key metrics and achievements. We also offer insights and recommendations for further optimizations.